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Originally Posted by
Tater
Constellation Brands sells Modelo in the US, but who sells Modelo from Mexico to Constellation Brands? Do you understand how stupid that sounds as you trying to have a gotcha moment right?
Constellation picked up two breweries in the deal also and produces its own modelo. No clue if they can or do supplement their production with purchases from AbInbev. Obviously neither company would want that widely known if they do as it would hurt Modelo sales and cost ABInbev wholesale business.
But even if Constellation bought Modelo wholesale from ABInBev, it's not like it's not still effective to move from Budlight to Modelo in the US. They are in the retail business (sort of; I guess it's still whole sale for a lot of the US, but it's another level of the supply chain) for a reason and they want that side of the revenue also if they have invested in building out that capacity.
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