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Originally Posted by
Political Hack
Nailed it. You pay out your arse for that kind of exposure. From a media/sponsorship standpoint, that’s worth way more than $4 million annually. If we become a perennial final four team and challenge or win a national championship, there’s zero reason to reduce our “losses” in the women’s basketball program.
Yep. When UCONN is mentioned, 95% of people think about their women's basketball team. Although Jim Calhoun did win there as a men's coach, the women's team really is the national face of UCONN.
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