This is not a guess - I know this because it's a friend of my middle son. This kid is about to commit to a SEC school in baseball and will get $150,000 to sign plus NIL. He visited another SEC school this weekend to see if they would be willing to do more. That's baseball. So imagine what SEC football cost. As I said earlier, it's all about the money moving forward. Whether we like that or agree with that is irrelevant, it's a fact.