Quote Originally Posted by the_real_MSU_is_us View Post
Not to be pedantic but there IS a "right way" to do it. The fact we don't have enough data to statistically probe what the "right way" is doesn't mean it doesn't exist.

There's multiple "right ways" to do it depending on how much money you have. The best way for UGA will be different from the best strategy we could have. But there's still a "right way" for both of us
To a degree, this is true. But, the definite "right way" to do NIL is to not have your head in the sand hoping it will go away. Cohen, and I think to a degree Lemonis and Leach, seemed to have done that and it has bitten us in the ass.
I know straight from a high level UGA donor that Kirby mentions NIL and how important it is at every single donor function and that the AD staff constantly stresses it and approaches them about opportunities. We have to be doing that as well - even if our methods and amounts of giving are different.